On 26 February 2020, Wakingbee organized a Fashion Showcase event to launch new brand concept #SensibleSweat and new logo at JustCo Samyan Mitrtown.
The key highlight of the event was the performance led by Taew Natapohn, our new management member, joined by top models such as Nathalie Ducheine, Mo Jiratchaya, Sabina Meisinger and Grace Boonchompaisan from The Face Thailand. The performance communicated the new brand concept #SensibleSweat through different scenarios of working women finding their own ways to have a balanced active lifestyle. It ended with an incredible dance performance by Taew Natapohn and all models.
The event was filled with special guests who were there to congratulate the relaunch of Wakingbee as well as to celebrate the new management position of Taew Natapohn. Among the guests were Mew Nittha, Matt Peranee, Mint Chalida, Patricia Good, Woonsen Virithipa, Punpun Sutatta, Diana Flipo, and many more. All guests beautifully mixed and matched items from Wakingbee’s latest collection in their own styles.